Small businesses play an essential role in keeping an economy healthy and active. They provide employment opportunities, introduce competition in local communities, and encourage innovation even at the base level. In fact, some would even argue that small businesses are the engine for economic growth. However, due to the global pandemic forcing the world into […]
Continue readingManaging vacation rentals can be quite tricky, as you always have to adapt to changing market conditions. There are times when short-term renters come flowing in while there are seasons when lodgers are rather sparse in numbers. But with an effective online marketing plan, you can make your rental revenues more consistent and keep your […]
Continue readingIf businesses can be likened to machines in how they function, are improved and often have the tendency to break down or become in need of repairs, it’s also true to say that greasing the wheels of your business, or at least lubricating its parts, can be an essential use of your time. Not many […]
Continue readingBranding is a core part of every single business around the world. It’s not just big corporations that need good branding, small businesses – and even freelancers – need it too. The idea is that you create a brand image that people can recognize and identify with. The more you grow your brand, the more […]
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