When you first start out as a small business owner, chances are that you have one main thing at the forefront of your mind: profit. Sure, you may simply have had a great idea that you think could sell to the consumer market and that you are genuinely looking forward to developing. Coming up with […]
Continue readingYou may assume that dating and business don’t have all that much in common. One is romantic; the other most definitely isn’t. One is for pleasure; the other often feels a lot more like pain. Despite their differences, though, dating and business have one essential thing in common; they’re both about sealing a deal. It […]
Continue readingEven if you’ve got a good handle on your finances, you’re going to get hit with an unexpected bill from time to time. Maybe you used more gas and electric than you expected to or your car broke down. Whatever it is, you can easily find yourself in financial trouble if you can’t find the […]
Continue readingThe B2B marketing scene has changed dramatically over the last 10 years and has moved well beyond the simple client-company relationship many people began with early on in their careers. Today, the landscape is a lot more complicated, with new technologies and practices emerging all the time. Traditionally, B2B marketing was a rather dull affair. […]
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